Media Kit
Chuck's RV Resort Fall Festival
A media kit introducing Chuck's RV Resort Fall Festival to press and community partners.
- Organization
- Chuck's RV Resort
- Role
- Media Kit Writer & Designer
- Timeline
- Fall 2025
- Discipline
- Media Kit
Overview
I created a media kit for Chuck's RV Resort's Fall Festival — everything local press and partners needed to understand, cover, and promote the event.
The Challenge
A community festival isn't a product launch. The kit had to translate a weekend of family fun into coverage-worthy, newsworthy material.
The Strategy
Lead with the story, not the schedule. Frame the festival around community tradition and first-time-visitor appeal, with logistics ready for editors who need them.
Process
- 1
Defined the festival's key angles for local press and community calendars.
- 2
Wrote and designed the kit: event story, highlights, schedule, and contact flow.
- 3
Packaged assets so partners could lift copy and imagery directly.
Deliverables
- Complete media kit (PDF)
- Event overview and key angles
- Ready-to-use assets for press and partners
Results
- 01
A single document that makes covering the festival effortless for any outlet.
Reflection
“A media kit is hospitality for journalists — give them everything they need before they ask.”
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